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It’s sometimes a lot easier to build great technology than it is to properly identify your target customer and ideal market. Sure you may have found a market that has great potential. However, once deployed, will your solution have a significant impact? When defining your target market, here are three questions that you should be asking: Who has the pain? Before getting a chance of successfully selling a product, you need to have a very good idea of the target customer. This is the person th...
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