As members of a product management team, you're constantly asked about the product-line, product, and even features of your product. Regardless of what's being asked about, you typically have 1-2 minutes (tops) to convey a meaningful value proposition to your listener.  I don't believe the elevator pitch is used more often anywhere else, even in sales. The product management team needs to be extremely proficient in creating and delivering the elevator pitch to be successful. So, in a nut s...