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Product Innovation
Innovation is the most important measure of success in every industry.
This is especially reflective in Product Management, which by its very nature, thrives on the leading edge of ideas and is ideally suited to be the enterprise innovation champion. Product Management professionals want to deliver innovation for competitive advantage and create additional ROI.
For decades, competitiveness in manufacturing was based on a single objective — cutting costs. Now, the mantra has changed - and rightly so - to innovation. But what exactly does that mean?
Innovation is about collaborating — about looking at things in new ways, about asking questions, about involving people whenever and wherever the opportunity exists. It's about having some basic tools in place that facilitate this sort of activity — the means to find information that's relevant to the topic at hand, being able to use that information through reuse or repurposing, the ability to share that information easily and effectively with others, and a way to manage both the information and the activity.
Becoming a product innovation-driven enterprise is a process that involves your entire value chain – from planning, requirements definition, roadmaps and launch plans and analytical tools to strategic partners, stakeholders and customers.
Turning Good Ideas into Great Products
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Ryma’s IdeaScope is the next generation cutting-edge hosted feedback management solution for software product development that makes it easy for your product team to gain greater insight for producing high-value products. Make your product feedback process more efficient. Save time and involve more stakeholders without significant costs. Even those enterprises that focus on managing customer feedback have processes that are sometimes ad-hoc and reactive, as opposed to controlled and proactive. Customers, advisory boards, focus groups, partners and the like not only have a voice, they provide their preferences in a multitude of ways, such as emails, spreadsheets, help desk tickets, voice mail, site visits, surveys, etc. All of which makes for a highly unmanageable and immeasurable process. This may seem like a daunting task for anyone to take on, but it is only through having an effective |
Ideation process that this task can be simplified for both the customer and the enterprise.
Ryma’s IdeaScope provides the enterprise with electronic customer touch points to collect and manage customer preferences. It allows product managers and key influencers to collaborate on, rate and prioritize customer preferences. Additionally, it provides automated feedback to idea submitters to ensure they know the status of their suggestions.
IdeaScope Benefits
Increases Revenue. Knowing what product features are of high value allows you to deliver products that your customers embrace leading to increased customer satisfaction and retention.
Increases Productivity. Visibility of high value features by management and the development team ensures that resources are being applied to the right things so time to market is minimized.
Save Time & Money. Quickly creates a multi-channel communication environment with no software to install or maintain, that is available on a global basis and requires minimal training and orientation.
Discover how IdeaScope can optimize your product innovation efforts
